Heartbreaking Research 2014

In the spirit of Valentine’s Day, we thought you may be interested in our funny Valentine’s Day research. In a survey exploring the love triangle among smartphone owners, their significant others, and their devices we found:

  • 41% smartphone owners will go unprotected this Valentine’s within no insurance on their beloved devices
  • 1 – 3 smartphone owners will break their devices within 12 months of purchase
  • 29% of smartphone owners would rather break up with a significant other than go without their    phone
  • Women are 38% more likely than men to choose their phone over a significant other